How It All Began
Published on 8/21/2026
Actually, I never planned to dive this deep into artificial intelligence myself.
My son has been working with AI for a while now and wants to build a career — and make money — with it. I found that exciting, but a lot of it was new to me at first.
Then one day I saw an ad for a 12-week AI course in Hebrew.
Since I'm from Israel and speak Hebrew, I immediately thought:
"If my son doesn't know Hebrew, I'll just learn it myself — and then teach it to him."
That was the plan.
A pretty simple plan.
I wanted to understand what AI can really do today, which tools make sense, and how to work with them. Then I wanted to pass that knowledge on to my son.
But it didn't take long before something happened that I hadn't expected at all.
The more I learned, the more ideas I had myself.
Suddenly I saw possibilities everywhere.
In websites.
In teaching.
In small businesses.
In automations.
In videos.
In translations.
In customer inquiries.
In apps.
In creative projects.
One idea became ten.
Ten became a hundred.
And at some point I realized:
I'm no longer learning AI just for my son. I want to know myself what I can do with it.
That's exactly how Nava·Akademie later came to be.
Not from a finished business plan.
Not because I thought, "Now I'll start an AI academy."
But out of curiosity.
Out of learning.
Out of trying things out.
And out of the experience that you can start something completely new even when you're no longer at the beginning of your career.
Today I work on projects I wouldn't have come up with a while ago. And the most interesting part is:
The more I learn, the more ideas come up.
Maybe that's the biggest surprise about AI, for me.
It doesn't just answer questions.
It gives me new ones.